Hi, I'm Ning.
I'm a UX
Designer.

I've been leading design and design teams for several years. I'm committed to building the best user experiences through a human-centered product design approach and design fundamentals. See them below.

BRING
PEOPLE
TOGETHER

The multidisciplinary requirements of user experience design are often underestimated. It’s my job to make sure that key stakeholders understand the business values and realities of UX. I do that through stakeholder kickoff sessions, workshops and expectation setting. UX design is collaborative and product success is dependent on design buy-in from everyone in the business.

TRUST THE
PROCESS

My process and every UX process in a nutshell: research, design, test and implement. I tell everyone that UX is an iterative process. This is difficult for some organizations that want a one and done, move on approach. As a UX designer, I often uncover new insights in the process that may lead me to rethink my design decisions. I will revisit and repeat certain steps in the UX design process to optimize and improve.

BUILD A
STRONG
PLATFORM

I have built my career on design systems. I’ve worked for some big companies like CBC, where all the things that go into that system like a style guide, pattern library and more is a single and vital source of truth that provides consistency and efficiency in experience and brand. It groups together the elements that structures how my team will design and deliver a product to market. A design system is a set of deliverables that evolves constantly with product evolution,  new tools and new technologies.

NO PRODUCT
IS AN ISLAND

Don Norman, who invented the term User Experience said, “No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Make them all work together seamlessly.” To me, designing a product involves more than usability, it understands the brand and adds a bit of efficiency and fun.